NFA World São Paulo
2026
Creative Direction
Branding
Set Design
3D Design
Art Direction
Stage Design
Event Design
Broadcast Design
Visual Identity
NFA World São Paulo brought together NFA's competitive universe in a live event, connecting esports, entertainment, and community through an experience designed for both the audience and the broadcast.
Held in São Paulo, the event brought the energy and identity of the NFA universe into a physical environment, creating a visual experience that extended from the stage and competition to the event's different touchpoints.
Responsible for the creation of the Logo, Key Visual, as well as the scenography design and 3D development of the project. Inspired by São Paulo, the KV featured patterns derived from the city's flag and a geometric visual language influenced by Bauhaus, connecting the event's visual identity to its physical and spatial experience.
